Editor: Alicia Richardson
Publisher: Marina Go
Group Sales Manager: Erica Wildey
| Average age1 | 28 |
| Average income1 | $59k |
| Average engagement period1 | 18 months |
| Session Duration2 | 4:58 min |
| Page Impressions2 | 1,430,301 |
| Unique Browsers2 | 123,921 |
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1 Source: Based on The Digital Bride 2009 survey findings 2 Source: Nielsen NetRatings (Mar 10) |
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Independent Digital Media will launch TheKnot.com.au in Australia in October 2009. The Knot is the world's biggest bridal network and attracts more engaged couples than any other wedding resource.
TheKnot.com.au will be a one-stop wedding planning solution. Australia’s first wedding site to position every element of a wedding in one easy to navigate, visually compelling and completely interactive site.
TheKnot.com.au will be highly inspirational and practical, providing an entire journey of ideas, inspiration and tools from engagement to honeymoon.
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Every year 120,000 couples go on one of the biggest and longest shopping sprees of their lives. The average cost of an Australian wedding is $49,000. 92% of weddings will be organised by the bride either alone or in partnership with the groom, family or friends. 99% will use the internet for their wedding research. TheKnot.com.au will connect brands to the most powerful bridal community on the web.
Job Vacancies
Campaign Manager / Trafficker
You are a resourceful, dynamic and efficient Campaign Manager who is proud of your achievements to date and we want you to join our team.
