Editor: Alicia Richardson
Publisher: Marina Go
Account Manager: Effie Mahanidis
| Average age1 | 28 |
| Average income2 | $54,800 |
| Average engagement period1 | 18 months |
| Session duration3 | 5:53 min |
| Page impressions3 | 1,414,920 |
| Unique browsers3 | 132,016 |
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1 Source: Based on The Digital Bride 2009 survey findings 2 Source: The Knot User Survey 2010 - Conducted by Key Research 3 Source: Nielsen NetRatings (Jun 11) |
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Independent Digital Media will launch TheKnot.com.au in Australia in October 2009. The Knot is the world's biggest bridal network and attracts more engaged couples than any other wedding resource.
TheKnot.com.au will be a one-stop wedding planning solution. Australia’s first wedding site to position every element of a wedding in one easy to navigate, visually compelling and completely interactive site.
TheKnot.com.au will be highly inspirational and practical, providing an entire journey of ideas, inspiration and tools from engagement to honeymoon.
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Every year 120,000 couples go on one of the biggest and longest shopping sprees of their lives. The average cost of an Australian wedding is $49,000. 92% of weddings will be organised by the bride either alone or in partnership with the groom, family or friends. 99% will use the internet for their wedding research. TheKnot.com.au will connect brands to the most powerful bridal community on the web.
Job Vacancies
Editorial Interns
Our editorial teams are always looking for talented interns who are interested in getting some hands on experience in an exciting digital media company.